Personal vs Commercial Photography
If you’re looking into commercial photography to promote your business or service, you may be surprised to learn that pricing differs from a portrait photography session. We’ve done our best to explain the fine points for those who will someday be requiring this service.
Let’s break it down!
When you’re in for portrait photography, it’s all about capturing personal moments. You get to keep the prints for yourself, and you can print them wherever you like with a print release from us. Just remember, the copyright always stays with the photographer. So, while you own the prints, you can’t use them for financial gain. It’s all about cherishing those special memories!
Now, when it comes to commercial photography, it’s a whole different ball game. These photos are all about showcasing your business or service to the world. They’re the face of your brand! Since they’re used for marketing and potentially bringing in sales, we have to make sure the copyright is squared away. That means you’ll need to lease the rights from us for various uses. Plus, commercial shoots usually require a bit more setup with extra lighting and equipment to get everything just right.
Commercial Photography is All in the Contract
The pricing for commercial photography takes into consideration all of the factors that standard portrait photography does, in addition to the photographer’s fee for the mass-reproduction of their creative property. The client is always responsible for managing the use of their images, so its key to be aware of the terms in your contract. Licensing details will ALWAYS be included here, so be sure to have your photographer explain any areas of confusion prior to signing your contract for photography services. Also be sure to outline the specific uses for your images so that your photographer is aware of all licensing considerations that need to be addressed.
Protecting You and Your Business
It may seem like a lot, but believe me when I tell you that rights are issued as needed by the client… so the best way to ensure that you are covered is to be upfront with your photographer about your intentions to use your images. Not all commercial photography requires the same needs, making pricing completely subjective in this area. Your photographer will have no problem separating the cost for the actual session from the costs associated with the use of your images. Ahnvee Photography maintains a strict industry standard in this area.
If your intended use for your images changes at any time, please make sure to contact your photographer. Typically, a new invoice and license will be issued to reflect your changes in use. When weighing the perceived costs of commercial photography and whether or not it fits into your budget, please keep in mind that the cost will vary greatly dependent upon certain factors like how many subjects there are to photograph, the location of the session, whether the photos will be used for any length of time and where they will be used specifically, as well as post-production factors like editing, sizing, retouching and printing.
Bring Your Questions to Us!
We are happy to advise you on how to make your images work best for you! Ahnvee Photography upholds high-standards with regard to the purchase of our style, creativity and artistry! We are experienced, we know the photography industry and we are committed to helping you accomplish all of your photography needs!
View our Branding Portfolio here!